James Verdesoto, the movie posters artist behind iconic posters such as Pulp Fiction, Ocean’s Eleven;Girl, Interrupted, and Training Day, explains how color schemes are used in Hollywood movie posters.
This is a great glimpse into the mindset of a graphic designer as he not only discusses the use color, but also other narrative and formal techniques such as the use of negative space in the composition, relative scales of the subject within the page, framing, and the use of logos.
A great crash course in graphic design in only ten minutes!
Ever wonder how professional graphic designers make their work look so… professional? And how they manage to create complex layouts so quickly?
Simple. Both web and graphic designers—as well as architects—use one of greatest tools in the visual arts: the grid system.
Of the many different attempts during art history to create a design system based on a grid, the so-called Swiss Grid is probably the foremost example. In many ways, modernist graphic design is the Swiss Grid.
Based on a strategically chosen number of columns and sometimes also on text parameters such as font size and leading as well as baseline, the grid system makes placing elements on a page fast and precise.
For the reader, it makes a series of pages—or screens—predictable and intuitive. This increases usability and comprehension. In e-commerce systems, the well structured layout increases sales by making the navigation of the site and shopping cart more efficient.
A basic set of vocabulary terms used in web design and development.
A software dedicated to a particular task for example serving web pages, printing files or storing data.
Once a server software requires too much power from the computer it is installed on for other programs to also run on it, the entire computer is dedicated to that particular task. For example: serving web pages.
Any situation where two or more computers are connected in a way that they can “talk” to each other.
The name of a web site, such as “duckduckgo.com” or “johnabbott.qc.ca”.
When learning to become a web designer, it is critical to understand how networking works since so many different parts come together to make a web site work.
When a web site goes down, it can be anyone of the different parts that has failed. Being able to pinpoint that part, and who is responsible for it is key to getting the web site back up and running again quickly.
Internet and WWW aren’t the same thing
First of all, let’s get one thing straight. The internet and the World Wide Web are not the same thing.
The internet is a series of interconnected networks. It is a network of networks built of of private, public, academic, business, and government networks.
Semantic HTML is the use of HTML markup to reinforce the semantics, or meaning, of the information in webpages and web applications rather than merely to define its presentation or look. Semantic HTML is processed by traditional web browsers as well as by many other user agents. CSS is used to suggest its presentation to human users.
Web Designer — Probably went to school for graphic design. This role has mostly been replaced by UI design since the rise of appreciation for good user experience.
UX Designer — Often a researcher that brings the site to the stage of wireframes and prototypes.
UI Designer — Designs the look and feel of the site, often creating an advanced prototype.
Although it starts off mostly talking about Computer Science students, the discussion of design and interactivity careers is very good. It’s an important read for soon-to-be graduates interested in web careers.
Soon you will be meeting teams of people. All of them with very different responsibilities and skills. This article helps differentiate the forest from the trees.
The internet, and the World Wide Web are based on plain text.
Everything on the web is plain text: .html, .css and .js files. (Pictures, audio and video aren’t in plain text of course – but they were added on the web much later.) To be a productive web designer, you need to be able to efficiently edit text files – and even several ones at once.
For years, and even decades, computer networks were criss-crossed by typing commands in Terminals and using text-only tools like FTP for transferring files or various text editors (from nano to Vim and Emacs) to create and edit them.
The moment you choose to get into web design and development, you choose to enter a universe of endless connections in between machines scattered across the globe.
There is you at your computer, and then there is everything else on the internet. By definition, the rest of the internet is “remote” to you dear reader of this post.
So, once again by definition, web design is a career where all the important stuff happens on other machines – on “remote web servers” usually – and being able to connect to such a machine to create and edit files and folders as well as manage transfers of data from machine to machine is a valuable skill.
The most efficient tool for logging into any remote computer is the CLI (“command-line interface“) which you gain access to when you start an application called the Terminal.